In today’s digital era, we tend to spend one-third of our screen time watching videos. This is because people recall information considerably better while watching a video than when reading text with still images. In fact, the majority of executives prefer to learn through video rather than reading text. Yes, you read right, the world … Read more
The smart TV application market is growing at a phenomenal pace. You will be amazed to learn that the global demand for smart TV was close to 268.9 million units in 2020. This demand is expected to rise at a Compounded Annual Growth Rate (CAGR) of over 20% between the period 2021 to 2028. What’s … Read more
What Is a White Label Platform in Terms of OTT Streaming? The global OTT market will be more than a trillion dollars by 2027. As a business owner, you need OTT platforms for advertising, promotion, and engaging with audiences. A white-label OTT platform comes without pre-branding and is highly customizable. You can add your brand … Read more
OTT (Over the Top) services are gaining popularity in the contemporary due to the increasing number of cord-cutters. Even amidst the recent COVID pandemic, the OTT industry showed a positive growth rate. The global OTT industry revenue will be more than USD 160 billion by the end of 2025. Businesses are investing in OTT services … Read more
Digitization has transformed the way people look at entertainment. Binge-watching shows on OTT platforms have become the most preferable means of entertainment. Considering the behavioural change of people, the need for OTT app development is increasing. As per Statista, Over-the-top media revenue is anticipated to be more than 210 billion US dollars by 2026. So … Read more