VOD has gained popularity more than ever with the high demand for OTT services like Netflix, Amazon Prime, Disney Plus, etc. Generally, these VOD platforms use OTT revenue models to monetize video content. However, the challenge here is picking the best monetization model for your VOD business, and it is not that easy. That’s why, … Read more
Integrating On-Demand video content and live video streaming into marketing strategies can be lucrative for businesses. Yet, the massive chunks of data generated through these mediums can pose challenges. And this is where Video CMS comes to the rescue. Video Content Management System lets you manage video content in an OTT platform while delivering content … Read more
In ancient times, storytelling was the primary means of entertainment and communication. People gathered around fires, listening to tales of adventure, love, and heroism. As technology evolved, so did the way we tell stories. From radio to television, and now to the internet, the way we consume content has been immensely revolutionized. Today, we have … Read more
Over-the-top (OTT) platforms have gained immense popularity in the last decade, with the rise of the cord-cutting trend and increasing demand for on-demand video content. In fact, according to a recent report, the global OTT market is projected to reach $332.52 billion by 2025. With such a massive growth potential, many businesses want to leverage … Read more
Do you remember the days when cable TV was the only option for entertainment? You had to watch whatever was on at the time, and if you missed a show, tough luck! But times have changed drastically. With the advent of over-the-top (OTT) services, we now have all types of entertainment at our fingertips. From … Read more
In recent years, the demand for Over-The-Top (OTT) platforms has witnessed a massive surge, as more and more people are ditching traditional cable TV and opting for online streaming services. By the end of 2023, the OTT market is expected to reach a whopping $332.52 billion, up from $85.16 billion in 2018. As a result, … Read more
The evolution of Over-the-top (OTT) streaming technology, followed by the proliferation of OTT platforms, has made the sector a lucrative industry over the last decade. The onset of the Coronavirus pandemic catalyzed the OTT industry, which primarily benefited from the extended lockdowns most countries put in force. With people confined to their homes during the … Read more
World has witnessed a lot of technological advancements in the last few years, and it has been 30 years since the world witnessed the first live stream over the Internet. Live streaming today has become an integral part of everyone’s life. Whether it’s about leisure time, watching the news, or playing live sports, most people … Read more
Did you know as per a study by Statista, the average revenue per user (ARPU) in the OTT video market is predicted to reach $7.07 in 2023? So, here’s a simple business idea for all aspiring entrepreneurs – create your own OTT platform and capitalize on the videos you distribute on the platform. Let’s put … Read more
If you’re considering starting an online TV channel in 2023, you may be wondering if it’s as easy as it seems. The answer is probably yes, but it’s equally important to partner with the right OTT platform. Fortunately, streaming platforms have made it easy for creators to reach a worldwide audience and share their content … Read more